Amitabh Verma

Posted 2 years ago

Hi Medhavi, Sitelinks ensures that One ad has links to multiple pages of your website so that the buyer can do that particular page directly. for example, if amazon is showing you an ad for a camera, the ads give you the option to go directly to the nikon or canon or sony camera through sitelinks. Otherwise, you will need to the amazon home page, and then camera page and then to the specific brand page. So sitelinks help users get to the products they want to buy. Thanks, amitabh