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LIVE CHAT

John Doe

Siddharth Sogani

Posted 2 years ago

Why is the maximum CPV the bidding strategy of YouTube ..and what about maximum CPM?

Jane Doe

Rakhee Gupta

Posted 2 years ago

For a Youtube ad campaign, the bidding is basis CPV i.e cost per view, and not on CPM. It is due to the skippable ad formats in Youtube that this format is enabled.